The BBC recently featured an article which intimated that anything remotely related to the wedding industry seems to attract a premium price tag. Any supplier who happens to be in the business appeared to be tarred with the same brush.
The article has provoked quite a reaction from those people who work tirelessly to create the wedding of a couple's dream.
The amount of time professionals spend with one couple to get things right - and that means everything from the invitations to the rings to the dress to the venue to the flowers - is by far more than with any other event.
To buy one wedding dress I have been visited on some occasions up to six times before a bride finally decides to go ahead with a purchase. And this can be for a dress which costs £395 or £3,500. The cost is irrelevant but the time spent working with the customer remains the same. And even when that decision has been made, the relationship with that bride is just beginning. There are appointments for measurements, alterations, appointments for styling the dress with accessories, dresses being steamed and sometimes day-before-the-wedding panic call-outs. And this service is offered with a smile no matter what has been spent. I'm sure this is true of any professional in the industry.
So next time someone says that everyone in the wedding industry is just out to rip people off, why not consider how much they put in and how much the couple actually gets for that money?
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